Digital With Impact is the result of years of analysis into many digital transformation projects. Unfortunately, the numbers of digital misfires outnumber the successes in today's business world. It seems too many firms fail to fully understand what is/isn't possible, lack imagination in designing new business models/processes and underestimate the limitations of their firm.
There are four key phases of work that must be done (and in order!) to have a successful transformation outcome. This book, replete with exercises to guide the process, lays out in a frank, to-the-point style, exactly what is needed to win in the new economy. Given the speed that innovation occurs today, your firm has no choice but to get it right the first time and every time. Do you really want to leave your firm's future to chance? Get Digital With Impact.